Privacy Policy
Last Updated: June 1, 2026
At Playbook Virtual Learning, your family's privacy is not a legal formality—it is a fundamental operating standard. We collect only the information necessary to provide our services, never share data for commercial purposes, and treat student information with the highest level of confidentiality.
This Privacy Policy explains how we collect, use, disclose, protect, and manage your personal information when you visit our website, contact us, or engage with our educational services.
1. Introduction
Playbook Virtual Learning ("Playbook," "we," "our," or "us") is committed to protecting the privacy of the families and students we serve.
This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit playbookvirtual.com, communicate with us, or utilize our academic services.
By accessing or using our website and services, you agree to the practices described in this policy. If you do not agree with any part of this Privacy Policy, please discontinue use of our website and services.
This policy applies to all website visitors, including:
Parents
Guardians
Students
Prospective families
General website users
Since 2007, Playbook Virtual Learning has recognized the sensitive nature of educational and family information. Protecting that information remains a core operating principle of our organization.
2. Information We Collect
We collect information that you provide directly to us, as well as certain information that is collected automatically through your use of our website.
Information You Provide Directly
We may collect:
Full name
Email address
Phone number
Student name
Grade level
School type
Academic information shared during consultations
Parent or guardian names
Relationship to student
Household contact information
Learning support needs
Academic concerns
Program preferences
Messages, communications, and emails sent to us
Information Collected Automatically
When you visit our website, we may automatically collect:
IP address
Browser type
Operating system
Referring URLs
Pages visited
Time spent on pages
Clickstream data
Device identifiers
General geographic location (city/region level)
Cookie and tracking information
Information Received from Third Parties
We may receive limited information from third-party platforms that help facilitate communication and scheduling, including:
Scheduling tools
Email providers
Communication platforms
We do not purchase personal information from data brokers.
3. How We Use Your Information
We use collected information solely for legitimate educational and operational purposes.
Service Delivery
To provide:
Personalized academic instruction
Homeschool management services
Tutoring and educational support
Customized learning plans
Communication
To:
Respond to inquiries
Schedule consultations
Send appointment confirmations
Provide academic updates and progress reports
Academic Records
To maintain:
Session notes
Academic progress documentation
Instructional records
Student support information
Program Development
To:
Improve curriculum alignment
Enhance instructional quality
Evaluate service effectiveness
Administrative Operations
To:
Manage client accounts
Process service agreements
Handle billing and scheduling
Legal Compliance
To comply with applicable federal, state, and local laws governing educational services and records.
Safety
To protect the safety and well-being of:
Students
Families
Staff members
Contractors
Our Commitment
We do not use student information for:
Advertising
Third-party marketing
Commercial resale
Any purpose unrelated to educational service delivery
4. Student Privacy & FERPA/COPPA Compliance
Playbook Virtual Learning takes the privacy of students—especially minor children—with the utmost seriousness.
Children's Privacy (COPPA)
We do not knowingly collect personal information directly from children under the age of 13 without verified parental or guardian consent.
All:
Intake forms
Service agreements
Enrollment documents
are completed by parents or legal guardians.
If we discover that personal information has been collected from a child under 13 without proper consent, we will promptly delete that information.
FERPA Considerations
For homeschool families, we apply confidentiality standards consistent with the Family Educational Rights and Privacy Act (FERPA).
Parents and eligible students have the right to:
Review educational records maintained by Playbook
Request corrections to inaccurate information
Provide consent before disclosure of personally identifiable information
Data Minimization
We collect only the information necessary to provide effective educational services.
We generally do not collect or store:
Social Security numbers
Financial aid records
Medical records
unless directly relevant to documented educational accommodations.
5. How We Share Your Information
Playbook Virtual Learning does not sell, rent, trade, or transfer personal information for commercial purposes.
Information may only be shared under the following circumstances:
Service Providers
We may share information with trusted providers that assist with:
Website operations
Video conferencing
Scheduling systems
Email communications
These providers are contractually required to maintain confidentiality and use information only for approved purposes.
Legal Requirements
We may disclose information when required by:
Law
Court order
Government regulation
or when necessary to:
Protect safety
Prevent fraud
Respond to legal claims
Business Transitions
In the unlikely event of:
A merger
Acquisition
Sale of assets
your information may be transferred as part of that transaction.
Affected users will be notified before any such transfer and provided an opportunity to opt out where applicable.
With Your Consent
We may share information when you provide explicit written authorization.
Our Promise
We will never sell student information to:
Advertisers
Educational technology companies
Marketing firms
Third parties seeking commercial gain
6. Data Retention
We retain personal information only for as long as necessary to fulfill operational, educational, and legal obligations.
Retention Periods
Active Client Records
Duration of service relationship plus 3 years
Academic Records & Session Notes
5 years after service completion
Non-Client Contact Form Submissions
12 months
Website Analytics
Retained in aggregated, anonymized form
Data Deletion Requests
Upon request, we will delete personal information that is no longer necessary for legitimate operational purposes, subject to applicable legal requirements.
To request deletion, contact:
Email: info@playbookvirtual.com
7. Cookies & Tracking Technologies
Our website uses cookies and similar technologies to improve user experience and analyze website performance.
Types of Cookies We Use
Essential Cookies
Required for core website functionality and security.
Analytics Cookies
Help us understand:
Visitor behavior
Website performance
Content effectiveness
Analytics data is reviewed only in aggregate form.
Preference Cookies
Used to remember:
User settings
Website preferences
Returning visitor experiences
Cookie Choices
Most browsers allow you to:
Refuse cookies
Delete cookies
Receive notifications when cookies are used
Please note that disabling cookies may affect website functionality.
What We Do Not Use
We do not use:
Advertising cookies
Retargeting pixels
Behavioral advertising trackers
Third-party marketing technologies
8. Data Security
We implement technical and organizational safeguards designed to protect personal information.
Security Measures Include
SSL/TLS encrypted data transmission
Restricted access controls
Password-protected systems
Secure storage of academic records
Regular reviews of security procedures
While we take reasonable precautions, no method of transmission or storage can be guaranteed as completely secure.
In the event of a data breach affecting your personal information, we will provide notification as required by applicable law.
9. Your Rights & Choices
Depending on your location, you may have the following rights regarding your personal information.
Access
Request a copy of the information we maintain about you or your student.
Correction
Request correction of inaccurate or incomplete information.
Deletion
Request deletion of personal information, subject to legal retention obligations.
Data Portability
Request your information in a portable, machine-readable format.
Objection
Object to certain forms of processing, including marketing communications.
Withdrawal of Consent
Withdraw consent at any time when processing is based on consent.
Exercising Your Rights
To submit a request, contact:
Email: info@playbookvirtual.com
Please include:
Full name
Nature of request
Information needed to verify identity
We will respond within 30 days.
California Residents
California residents may have additional rights under the California Consumer Privacy Act (CCPA). Contact us for a California-specific privacy notice.
10. Third-Party Links
Our website may contain links to third-party websites, services, or resources.
These links are provided solely for convenience and informational purposes.
Playbook Virtual Learning:
Does not control third-party websites
Is not responsible for third-party privacy practices
Does not endorse third-party policies
We encourage users to review the privacy policies of any external websites they visit.
11. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect:
Changes in legal requirements
Technology updates
Service improvements
Operational changes
When material updates occur, we will:
Update the "Last Updated" date
Notify current clients when appropriate
Continued use of our website or services following policy updates constitutes acceptance of the revised policy.
12. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us.
Playbook Virtual Learning
Website: playbookvirtual.com
Email: info@playbookvirtual.com
We are committed to addressing privacy concerns promptly, professionally, and transparently.
If you are not satisfied with our response, you may have the right to lodge a complaint with the applicable data protection authority in your jurisdiction.